
I don’t like seeing online communities fail. They are a wasted opportunity and can even damage the brand they were built to enhance.
Let’s set ourselves a challenge for 2009 2010 – let’s increase the proportion of successful online communities. We can’t build a successful community just by throwing money at it. We can’t build a successful community just by offering the best technology and features.
We need to know why we want to build a community before we ask ourselves how.
Please download my Community Building Questions PDF and share it with as many people as you can. If we ask ourselves more questions before we attempt to build communities, maybe more of them will be successful.
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March 3rd, 2009 at 2:36 pm
This is very helpful for the work I am doing in establishing on-line education communities within a knowledge management system the NYC Schools has created for this purpose.
March 3rd, 2009 at 4:16 pm
Hi there
I will indeed download it, any rules on passing this on to others ?
Woc
March 3rd, 2009 at 4:52 pm
lchislett – Sounds fascinating! I hope the document helps.
Mr Woc – Please share the file with anyone and everyone; just don’t edit the document or reproduce the work claiming it to be your own. I want this document to be read by as many people as possible.
March 4th, 2009 at 10:05 am
Have downloaded and shall strictly follow your guidelines given to Mr Woc. Thanks.
March 4th, 2009 at 10:13 am
In the questionaire, two questions that intrigue me are:
10. Is your company flexible and adaptable enough for an online community?
11. Do you have complete management buy-in? If not, how will you get it?
How would you put it if I am the company? The sole proprietor?
March 4th, 2009 at 11:18 am
Amish – If you are a sole proprietor, the same questions apply – just slightly reword them. Is your business flexible enough, and are you open to change according to the demands of your customers in the community? Are you determined to make a success of the community? Are your staff (if applicable) on-board?
March 4th, 2009 at 9:26 pm
Thanks for the PDF. It is going to be a useful resource.
March 5th, 2009 at 2:41 pm
Will download it immediately. it is encouraging to know that there are people who are really enthusiastic about keeping the online communities alive and ever present for everyone who is interested…
March 6th, 2009 at 6:06 am
[...] vous ne connaissez pas son blog, je vous le recommande. Il vient d’y publier un petit document où il compile 40 questions à se poser avant de construire sa [...]
March 12th, 2009 at 2:30 pm
It’ll take me a while to digest everything properly, but just wanted to say thanks!
This is a great resource.
March 14th, 2009 at 7:20 pm
Just downloaded it but wanted to say that Martin, you are a cutie!
March 17th, 2009 at 10:44 am
[...] up, make sure you ask yourself some important questions. Figuring out how to attract members and engage them in conversations shouldn’t be done after [...]
March 18th, 2009 at 8:44 pm
Martin, all that I can say is bravo. You nailed down the key element of community building: “Form Follows Function”. If you ignore that reality your community will surely suffer a fate much less desirable than success. I wish I wasn’t speaking form a position of experience, but for those doing it now, take time to answer the questions that Martin asks in his download. You will be that much more successful (or prepared for what you are ready to face) by answering them honestly. Thanks
March 20th, 2009 at 10:58 am
[...] ne saurai trop vous recommander de vous poser les bonnes questions AVANT, et pas après. Ce petit document devrait vous y [...]
March 21st, 2009 at 1:09 pm
That was really a big and good list of questions. As such I do not intend to have a community of my own, but yet, it seems to be a good resource to have a possession of!
April 14th, 2009 at 7:03 am
Downloading it now and will be sure to pass it on!
April 15th, 2009 at 1:42 am
Thanks for the PDF. Downloading it and I’ll take some ideas from it.
April 28th, 2009 at 2:08 pm
[...] 1. You need to know why you want an online community. [...]
July 30th, 2009 at 4:18 am
This is the third post I have read on this site about building online communities and I must say the advise here is excellent. I have seen such potential in some online communities only to see them fail pretty quickly. People don’t realise that to build something good you need to be in it for the long haul.
August 9th, 2009 at 4:39 am
I find that a lot of communities grow quickly because they get something that is free.Once that has been received it fails.You really need a little something extra to encourage people to stay.Good content is a must
September 14th, 2009 at 2:36 pm
[...] yourself (and your company, if applicable) a lot of questions before going any [...]
November 14th, 2009 at 2:50 pm
Thanks. I just downloaded this and will read it later tonight.
January 5th, 2010 at 4:00 pm
[...] of the questions I ask in my community building questions ebook [...]