Be more productive by recognising the blogging seesaw

by Martin Reed on 28 May 2008 in Articles

Productive blogging

Most experienced bloggers will know that running a blog is both challenging and hugely rewarding. At times, you feel as though you could write all day. On other days, you don’t have the motivation to write or you have absolutely no inspiration. This is the typical blogging seesaw – if you recognise it, you can use it to your advantage.

You will always have ups and downs as a blogger

Some days, blogging is easy and a real pleasure. On others, it is a real pain and can be hard work. Once you recognise that some days will be better than others, you can become more productive by ensuring you keep on working when the time is right.

Take advantage of the blogging seesaw

Every now and then, I’ll start writing an article, publish it and then be disappointed that my blogging work for that day is over. I tell myself that I the required task for the day is now done and then go off and do something else. This is a mistake – in these situations you are at the top of the blogging seesaw and should take advantage of it!

When you are at the top, you just can’t stop writing. Suddenly you have loads of ideas for new articles, you are enthusiastic and keen to write, write, write. You want to answer all the comments left on your blog and even fix that minor bug you noticed a couple of weeks ago. You don’t know when you’ll be coming down from this high so you should ensure you work whilst you are in this positive position.

Reap the rewards of the blogging seesaw

Your initial interest, inspiration and enthusiasm may have waned after writing and proofreading a few new articles, but that doesn’t matter. The fact is, you took advantage of your moment of blogging nirvana – you now have a stockpile of posts ready to take over on those days where you just don’t have the inspiration or motivation to write.

Don’t be tempted to simply use your stockpiled articles because they are there – keep to your normal blogging schedule! You should only use your saved articles on days when you are so unmotivated or uninspired that you would normally just skip writing a new post. It is then, and only then, that you should dip into your pool of saved articles.

The blogging seesaw really does exist

Still don’t believe in the blogging seesaw? Go back to when you first started blogging. I bet you would write fervently at least once a day, and were enthusiastic and highly motivated every time you loaded up your blog. Over time, you found that you were running out of ideas; perhaps you weren’t receiving the traffic or recognition you thought your content deserved and consequently your posting became less frequent and you became less and less motivated to post. This is a typical characteristic of the blogging seesaw.

Remember you’re only human

You aren’t a machine – you are a real person with real emotions. Some days you’ll want to write, and on others you won’t. By recognising this in advance, you can ensure that you take full advantage of the days when you are highly motivated and enthusiastic by creating additional content to see you through the rough periods. Ride the blogging seesaw with a smile on your face!

Your thoughts

Are you a regular blogger? Do you have your up days and your down days? Do you stockpile content on the days when you just can’t stop writing or do you keep to a rigid plan of writing only when you need to publish? Share your thoughts and experiences by leaving a comment below.

Share this community building advice


Similar Posts

Previous post:

Next post:


Jordan May 29, 2008 at 3:47 pm

Great post, Martin! The blog seesaw is a very real issue and I’ve recently started keeping an “ongoing list” of ideas and interests to draw from on days when I need some type of writing inspiration or motivation.

Amish Made Furniture May 29, 2008 at 4:26 pm

I doubt that any blogger will claim that he does not have a see saw blog experience. You have hit the nail right on the head and the advise is well taken.

Mr Woc May 29, 2008 at 5:36 pm

Hi there

I agree with you here, some days blogging is a real breeze, other days its a complete pain in the arse, hard to motivate yourself sometimes, it can also be a while before your posts get on the search engines and seen by the general public too, so you dont always see the rewards straight away.

Just a case of making the best of your good blogging days i think, and stick to what you know on your blog, no use just posting for the sake of posting.


Simon Brown May 29, 2008 at 7:46 pm

If you are put-off by the lack of comments in your blog, I suggest looking at some popular blogs using the wayback machine at an early date – there will be a long line of posts with little or no comments.

Smiley May 29, 2008 at 11:03 pm

I’m not really into blogs, Martin, this is the only one I read.

So you must be doing something right – I’m addicted as you can tell ! :D

Fashion for the Fuller Figure May 31, 2008 at 4:21 am

Love that you’ve given it a name – the blogging seesaw. It’s so true and your tips on dealing with it are spot on.

Nicole Price May 31, 2008 at 6:38 am

The seesaw definitely exists. I have experienced it immensely over the last 6 months.

Chat June 3, 2008 at 12:40 am

“Iím not really into blogs, Martin, this is the only one I read.

So you must be doing something right – Iím addicted as you can tell ! ”

Dido. :)

Eva White June 4, 2008 at 9:10 am

When u just start a blog it can be exciting and you will blog all the more. Its the same as any other relationship that you begin. As time goes by the excitement wears off and you get more into routine and stop posting all that much.

Martin Reed - Blog Author June 4, 2008 at 2:12 pm

Jordan – I do the same; having an ‘ideas’ file can really help on the days when motivation seems to have deserted you!

Ramana – I bet some people will argue that they never have a problem coming up with new ideas for blog articles. I suspect they aren’t being completely truthful, though!

Woc – You make a good point; it is all too easy to post content just for the sake of posting content, but this is a mistake. You need to ensure that you only post articles that are of good quality. If you begin posting chaff, you readers will soon catch on and go find other blogs to read that may not post regularly, but post real quality when they do. You should always choose quality over quantity, in my opinion.

Simon – What a great idea! There is nothing more motivating than realising that even the most successful bloggers were in the same position as you at some point in time. Indeed, you don’t even need to use the WayBack Machine for this – just go searching through their archives.

Smiley – Thanks! Glad you find the blog valuable. It’s hard work keeping it going, but highly rewarding at the same time.

Fuller Figure – Ha, yeah I like coining my own terms for things. In this case, I thought the idea of a ‘blogging seesaw’ was very apt as blogging definitely has its ‘ups and downs’.

Nicole – How did you cope with the times when you were dry on ideas and suffering from a lack of motivation?

Cody – Dido? What has she got to do with my articles?!? I assume you mean ditto, in which case I thank you! ;)

Eva – Ha, what a good comparison! I like it!

andy June 7, 2008 at 5:27 pm

Defenitely a seesaw. My wife and I spend a ton of time on our blog. We don’t always realize the benefit at the time. Some times we get down about the amount of spent. Then a client will find our work and it makes it worth it. Or a client will leave a comment about some of the work we have created for them and make it worth it. Good post

Nicole Price June 11, 2008 at 5:05 am

Martin, when i am completely out of ideas, i try to do or read something completely unrelated and don’t try too hard to come up with a new idea, it kind of comes from nowhere. Then i cant wait to write a post, so motivation follows naturally. Perhaps I am lucky?

Mr Woc June 14, 2008 at 12:29 pm

Hi there

I agree nicole, sometimes its best to just take a break from your blogging, you can try too hard sometimes, once you get out of the regimented way of saying im going to blog every day, you will find that blogging comes more naturally from other subjects you might be reasearching.

So I think you make a valid point and I dont really think its luck, its just common sense.


Martin Reed - Blog Author June 26, 2008 at 11:02 pm

Andy – Thanks for your great example! I experience the same thing; sometimes I spend hours on my blog during a single day and wonder why I invest so much time into it. I soon see the benefits when new business contacts get in touch, or I read great ideas from my readers, though!

Nicole – Sometimes I too, come up with great blogging ideas when I am not even thinking about my blog! In these cases, I write down my idea so that when it comes time to write, I have immediate inspiration. You are right that when we get these brainwaves, we become amazingly enthusiastic and want to get writing ASAP!

Mr Woc – Yes, blogging definitely became more natural for me once I moved away from a self-imposed schedule. This doesn’t work for everyone though; some people need to have a strict schedule in order to be productive.

Hendrik December 31, 2008 at 3:55 pm

Great post, Martin! The blog seesaw is a very real issue and Iíve recently started keeping an ďongoing listĒ of ideas and interests to draw from on days when I need some type of writing inspiration or motivation.