Developing an online community is tough. Really tough. You need to constantly work hard at creating content and promoting your site. After working for weeks without a break and only seeing a handful of new visitors, you may struggle to remain motivated.
The feel good factor
Your body rewards you for getting things done. Remember the last time you got that job done that had been on your ‘to do’ list for longer than you can remember? How did you feel? You felt great, right? That’s the feel good factor at work!
Every time I write a new blog post and click the ‘Publish’ button, I feel great. Perhaps this is partly relief that I have managed to get around to actually writing an article, but I think it is simply my brain rewarding me for getting the job done.
Recall and look forward to the feel good factor
Every time I need to get a blog post written, I remember how good it felt the last time I clicked that ‘Publish’ button. Remembering the sense of accomplishment motivates me to start writing. Every time my ‘to do’ list gets a little too long, I sit and work for hours to get it cleared. The sense of achievement I feel afterwards is more than worth the effort.
Don’t always see the results of your work in black and white. Just because you are working for hours a day but only seeing a few extra visitors to your site, think about the other rewards and benefits – your site is becoming more valuable every single time you add content, every single time you make an improvement and every single time you clear an item from your ‘to do’ list. What’s more, you should be feeling great each time this occurs.
Next time you are struggling to get motivated, think of the feel good factor and use it to ensure you start working. When the job is done, enjoy the feeling of a job well done and look forward to more of the same in the future!